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About Nexoya
The marketing analytics company Nexoya Ltd., based in Zurich and Berlin, has been implementing automated analyses for the digital marketing of medium-sized and large companies since 2018 - in a user-friendly and data protection-compliant manner.
The marketing analytics company Nexoya Ltd., based in Zurich and Berlin, has been implementing automated analyses for the digital marketing of medium-sized and large companies since 2018 - in a user-friendly and data protection-compliant manner. The ‘nexoya Marketing Analytics’ SaaS platform uses machine learning to optimise multi-channel marketing campaigns: For this purpose, the solution aggregates key figures from different channels such as Google Ads, Meta or LinkedIn, presents them clearly and takes over the monitoring of the key figures. Nexoya then optimises the campaign budgets based on the data collected and with the use of artificial intelligence (predictive analytics). The solution relieves marketing teams of routine operational tasks, simplifies automated data-driven decisions and reduces marketing costs by up to 30 per cent. Nexoya collects only non-personalised data that is stored in certified Swiss data centres. Its customers include well-known companies such as Yuh, Generali, Swisscom and Kardex in Switzerland and Magix Software in Germany.
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Press releases
Articles
Preise für grüne und digitale Innovationen
Nexoya wins Food-Tech Award 2022
Nexoya enlarges the Advisory Board
Stop thinking about it, do it now
Nexoya wird Technologiepartner des Werbegiganten Omnicom Media Group
OMG Performance Booster steigert Conversion-Rate für FMCG-Kunden um 60 Prozent
KI-basierte Budget-Optimierung senkt den CPL des Scale-ups Skribble
Advisory Board receives double reinforcement
Nexoya trend report: budgets in the Swiss digital advertising market are growing again
How to optimize media budgets
Swiss advertising expenditure growing again
Nexoya strengthens executive board and management from its own ranks
Two new management heads
Digital Marketing Trends 2022
AI in marketing
The Lenzerheide vacation region uses its data potential
Nexoya expands into Germany with new subsidiary
Start-up Nexoya opens office in Germany
AI-based optimization in location marketing
Lenzerheide Marketing und Support AG teams up with Zurich start-up Nexoya
Investors accelerate expansion of Nexoya
1.4 million for AI marketing startup nexoya
Key trends in digital marketing: insurers between data gold and data protection, agility and AI
Generali increases conversions with AI
Data management, automation and verticalization
AI as a Service for SMEs
2021 will be the year of clear recommendations for action through AI and ML
Understanding how to use online marketing with the partner of Campaigning Summit
Nexoya nominated for the YTILI fellows pogram in the U.S
AI marketing start-up nexoya successfully emerges from first financing round
Campaigning Summit teams up with nexoya
Interview with Co-Founder and CTO of nexoya, Marco Hochstrasser
Cash injection for AI marketing start-up
Switzerland Marketing Technology Landscape
Campaign Optimization with AI
Budget Optimization with AI
Better marketing with math
Improving marketing with Artifical Intellligence
Product Kit & Images
Download Product KitCampaign details - Optimization results
Campaign Optimization - Performance Overview
Campaign Optimization - Detailed Advices
Budget Application 1
Budget Application 2
Funnel
Campaign report
Custom KPI Details
KPI report
Prediction of Marketing KPIs such as SAP
Compare Metrics
Budget screen
Campaign Optimization - Configuration of risk & automation level
Web analytics report - factors that make users leave the provider
Web analytics report - attracting factors
The Solution: Dynamic and AI based budgeting