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KPIs

10 Must-track SEO KPIs in 2021

How to prove the effectiveness of your SEO efforts? Here are the main 10 KPIs that will help you to analyze your SEO performance.

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KPIs

10 Must-track SEO KPIs in 2021

How to prove the effectiveness of your SEO efforts? Here are the main 10 KPIs that will help you to analyze your SEO performance.

Tips and Tricks

What you need to know about ethics in AI

Even though AI is completely new and incomparable to anything in the history of mankind, there must be certain ground rules and norms regarding its application: where limits must be set, what is allowed and what is not.

KPIs

Online Advertising Trends in 2020/21

How to stay up to date and continue rocking this and next year? Check out these megatrends in online advertising for 2020/21!

KPIs

Online advertising: Seven Must-track KPIs for Google ads

What are the seven must-track marketing KPIs on Google Ads? Learn about the main opportunities of advertising with Google Ads!

KPIs

All you need to know about CTR optimization

Every digital marketer tracks CTR (Click-Through-Rate) and focuses on improving this metric. In this article, we will give you a short introduction to CTR and share with you a few tips on how to improve it in different channels.

KPIs

What marketing KPIs are important to track at each stage of Customer Journey?

What is Customer Journey and why is it so important for digital marketers? Find out what marketing KPIs are crucial to track at each stage!

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