KPIs
Five golden rules for increasing your Customer Lifetime Value
How to ensure constant expansion of your Customer Lifetime Value? Find out what are the five main tactics for increasing your CLV!
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Performance Marketing
Performance Marketing – 2024 Trends
Uncover 2024's key performance marketing trends with Nexoya. Explore AI-driven innovations that are reshaping the industry.
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10 Must-track SEO KPIs in 2023
How to prove the effectiveness of your SEO efforts? Here are the main 10 KPIs that will help you to analyze your SEO performance.
Tips and Tricks
What you need to know about ethics in AI
Even though AI is completely new and incomparable to anything in the history of mankind, there must be certain ground rules and norms regarding its application: where limits must be set, what is allowed and what is not.
KPIs
Online Advertising Trends in 2023
How to stay up to date and continue rocking this and next year? Check out these megatrends in online advertising for 2020/21!
KPIs
Online advertising: Seven Must-track KPIs for Google ads
What are the seven must-track marketing KPIs on Google Ads? Learn about the main opportunities of advertising with Google Ads!
KPIs
All you need to know about CTR optimization
Every digital marketer tracks CTR (Click-Through-Rate) and focuses on improving this metric. In this article, we will give you a short introduction to CTR and share with you a few tips on how to improve it in different channels.
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