AI marketing analytics tool to jump ahead of your competition
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Insights
Collecting all Key -Performance -Indicators (KPIs) from the various marketing tools to get real-time insights into your Campaigns.
Anomalies & Advice
With anomaly detection, you will be informed of unusual events in your data and receive advice on how to take advantage of them.
Predictions
Forecasting of your Campaigns and KPIs to improve the marketing performance.
Marketing Intelligence
Gain insight in your data
Nowadays, an average digital marketing team works with ten or more online marketing tools, such as Salesforce, HubSpot, Google Analytics, Hootsuite, MailChimp and more. The process of collecting, cleansing, analysing, and interpreting the data from all these tools is difficult, time-consuming and expensive.
Moreover, with every further channel, the landscape becomes more complex. With nexoya's marketing intelligence platform, that focuses on AI marketing analytics, you will have a solid understanding of how your marketing campaigns, conversions, clicks and other KPIs are performing as well as the ability to track each of them on an AI -based centralised platform.
How does nexoya work?
1.
Connect & Collect
After you connect your existing marketing tools, we collect all the KPIs and allow you to steadily track them.
2.
Learn & Report
We analyse your marketing performance in order to give you a holistic and consolidated view on your running Campaigns and KPIs.
3.
Predict & Advice
With our Machine Learning technology, we predict your Campaign and KPI performance, detect surprising and unusual patterns and inform you accordingly.
Testimonials
Features
Gain insights on the features that the nexoya
AI marketing analytics platform provides:
AI marketing analytics platform provides:
Marketing Performance Management
With nexoya you have easy access to all your KPIs in one centralized platform,
allowing you to organize them in alignment with your goals.
allowing you to organize them in alignment with your goals.
Dashboard
Create reports of your KPIs (visitors, conversion, CTR, revenue etc.) or Campaigns and build your custom Dashboard visualization.
KPIs
All your marketing KPIs from the various tools are easily accessible in one centralized platform.
Campaign & Budget Planning
Track the progress of your Campaign by defining goals and budgets for each channel. Moreover, you can monitor the budget distribution by channel and follow the performance in real-time.
AI Marketing Analytics
nexoya analyses the KPIs and searches for patterns and correlations
that are hard for humans to detect. As a result, we provide you with the following features:
that are hard for humans to detect. As a result, we provide you with the following features:
Anomaly Detection and Advice
Receive notifications about interesting, surprising or unusual events of your KPIs and Campaigns as well as advice on certain situations with action proposals.
Prediction
Forecasting of your KPIs and Campaigns enables you to get an overview of possible outcomes and their likelihood of success.
Correlation
Discover new associations between different pairs of KPIs to get new ideas to run your next A/B tests.
Key Benefits
Save money & time
nexoya automatically collects your KPIs from the various marketing tools into one central platform, allowing you to skip the manual and repetitive work of creating reports and analyses.
Better decision-making
By having all the marketing KPIs in one place, you can easily create reports and dashboards to guide your data-driven decision-making.
Proactivity
We bring you valuable insights into your marketing data that you would otherwise miss out on, followed by advice on how to take advantage of the findings and act on them.
Stay competitive
By leveraging modern AI technologies for your marketing team, nexoya supports you to stay competitive in the market.
Improve collaboration & transparency
Using nexoya in your team, helps you to collaborate effectively: comment, assign tasks, and share your findings with your colleagues or customers.
