Increase your ROAS on average by 30%

How? Nexoya collects KPIs from your tools like Google Ads and Facebook.
Based on this data, we evaluate the perfect allocation of your ad budget across the various channels with our AI algorithm.

This ensures the most cost-effective use of your budget.

Insights

Collected key performance indicators (KPIs) and metrics from various tools allow you to get insights into your campaign across channels.
Advice

You are informed of irregularities in your data and receive advice on how to improve your digital marketing performance.
Predictions

Forecasting the success of your Campaigns and the future behaviour of KPIs enables you to improve your marketing performance and reach your goals.

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How does nexoya work?

Connect & Collect

After you successfully connect your marketing tools to nexoya, all your KPIs are collected and shown in an easy way.

Learn & Report

Analyze your marketing performance easily in order to get a holistic and consolidated view of your KPIs and campaigns across various channels. Create customized marketing funnels to monitor the effectiveness of your marketing efforts.

Analyze & Optimize

With nexoya’s machine learning technology, we predict your future campaign and KPI performance, detect irregularities and help you to optimize your campaign.

Step 1

Connect & Collect

After you successfully connect your marketing tools to nexoya, all your KPIs are collected and shown in an easy way.

Step 2

Learn & Report

Step 3

Analyze & Optimize

With nexoya’s machine learning technology, we predict your future campaign and KPI performance, detect irregularities and help you to optimize your campaign.

Gain insight in your data

Marketing Intelligence

Nowadays, the average digital marketing team works with ten or more online marketing tools. The process of collecting data across these tools and analyzing and interpreting it is difficult, time-consuming and expensive.

With nexoya's AI marketing analytics tool, you will have a solid understanding of how your marketing campaigns, conversions, clicks and other KPIs are performing as well as the ability to track each of them on a centralized, AI-based platform. You will learn which channel performs the best and where you get the best return-on-ad-spend (ROAS) by optimizing your budget allocations on various channels.

Campaign optimization

With nexoya's optimization feature, you get advice on where you should allocate your money to be most efficient and to get the best return-on-ad-spend (ROAS). You are able to monitor all your campaigns on one single platform and get predictions on how likely your campaigns are to reach set goals.

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Predictive analytics

The possibility of applying predictive analytics to metrics across channels will help marketers to adjust and optimize their marketing campaigns for better results. With additional continuous monitoring of your KPIs, we will notify you if there is anomalous behaviour in your KPIs and if you should look out for it.

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Reporting

Nexoya allows you to do cross-channel reporting on one centralized platform. Thanks to the integrated data, customized, cross- and multi-channel reporting is effortless, and you can build your own reports within seconds. You can easily visualize your marketing funnel and start tracking your progress with the help of Marketing funnel feature.

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Anomaly Detection

Nexoya notifies the users in case the KPIs and campaigns show irregularities and advises the marketer with a proposed course of action and how to improve the marketing performance.

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"Thanks to nexoya, we gained insights for efficient budget distribution across various channels and as a result, got advice on how to optimize campaign budgets in order to improve our goal achievements by 24%”

Mattia Lovallo, Digital Marketing Expert, Generali
"With SAP Marketing Cloud and nexoya, we can evaluate marketing activities across multiple channelsand make data-driven decisions about our future digital experience strategy.”

Marcel Härtlein, Global Head Digital Transformation, Emmi Group
"With the help of nexoya, we will have our Digital Marketing metrics in one place and can benefit from the insights of nexoya’s analytics — big help to boost data-driven decision-making processes for our marketing team!”

Michael Hollauf, CEO and Co-Founder at MeisterLabs
"An increase in clicks of more than 30% is not achieved overnight - especially not with complex campaigns that go through many different channels. With nexoya we have achieved such results in a short period of time. ”

Milos Radovic, Head of Marketing Development, Swisscom

Key Benefits

Save Resources

Skip the labour-intensive and error-prone manual data aggregation and processing. Nexoya Reporting collects the KPIs and metrics from all your integrated marketing tools automatically.

Better Decision-Making

Make better unbiased decisions based on the latest data, thanks to the easy and intuitiv visualization of the Nexoya Reporting that gives you a complete performance overview over all your marketing tools.

Competitiveness

Be one step ahead of your competition with real-time detection of changes and irregularities in your KPIs and with the AI backed prediction of the future development of your KPIs and Campaigns.

Collaboration

Foster better collaboration within your team, by sharing reports and put comments for important events into your report. This allows a new level of transparency for data analytics within your team.