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Best Practices
- How to Use Metrics
- How to Create Custom KPIs
- How to Use the Reports Section
- Easy copying of reports in Nexoya
- How to Share Reports
- How to integrate LinkedIn into Nexoya
- How to integrate Google into Nexoya
- How to integrate Facebook and Instagram into Nexoya
- How to remove fbclid parameter from your Google Analytics
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Metrics & Reporting
- Sessions
- Views
- Visits
- Bounces
- Referral Traffic/ User Channel Referrals
- Users
- Cost
- Conversions
- Cost per Click
- Cost per Mille
- Engagement
- Clicks
- Likes
- Comments
- Reach
- Video Actions
- Video Views
- Impressions
- Followers
- Open Rate
- Click through Rate
- Bounce Rate
- Engagement Rate
- Click Rate
- ROMI (Return-on-marketing-investment)
- Brand Advocacy Ratio (BAR)
- Purchase Action Ratio (PAR)
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