{"id":7637,"date":"2020-12-18T14:13:15","date_gmt":"2020-12-18T13:13:15","guid":{"rendered":"https:\/\/www.nexoya.com\/?page_id=7637"},"modified":"2021-07-22T13:15:11","modified_gmt":"2021-07-22T12:15:11","slug":"ebook-download","status":"publish","type":"page","link":"https:\/\/www.nexoya.com\/it\/ebook-download\/","title":{"rendered":"Ebook download page"},"content":{"rendered":"\n<p>Understanding&nbsp;<strong>each KPI&#8217;s definition, usage, and combination with other KPIs<\/strong>&nbsp;can help marketers be more data-driven and act upon them.&nbsp;Especially with the growing amount of channels, as an example, the definition of a &#8220;click&#8221; can vary.<\/p>\n\n\n\n<p>Ready to become more data-driven with Marketing KPIs?<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-shadow\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2021\/07\/Handbook-for-data-driven-marketers-formatted.pdf\">Download the handbook here<\/a><\/div>\n<\/div>\n\n\n\n<p>Enjoy Reading!<\/p>\n\n\n\n<p>Let us know what you think about the book. We are happy to hear your feedback!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Understanding&nbsp;each KPI&#8217;s definition, usage, and combination with other KPIs&nbsp;can help marketers be more data-driven and act upon them.&nbsp;Especially with the growing amount of channels, as an example, the definition of a &#8220;click&#8221; can vary. Ready to become more data-driven with Marketing KPIs? Enjoy Reading! Let us know what you think about the book. We are [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-gutenberg.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7637","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ebook download page - Nexoya<\/title>\n<meta name=\"description\" content=\"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nexoya.com\/it\/ebook-download\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ebook download page\" \/>\n<meta property=\"og:description\" content=\"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nexoya.com\/it\/ebook-download\/\" \/>\n<meta property=\"og:site_name\" content=\"Nexoya\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/nexoyacom\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-22T12:15:11+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@nexoyacom\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/ebook-download\\\/\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/ebook-download\\\/\",\"name\":\"Ebook download page - Nexoya\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#website\"},\"datePublished\":\"2020-12-18T13:13:15+00:00\",\"dateModified\":\"2021-07-22T12:15:11+00:00\",\"description\":\"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/ebook-download\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.nexoya.com\\\/it\\\/ebook-download\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/ebook-download\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ebook download page\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#website\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/\",\"name\":\"Nexoya\",\"description\":\"Overachieve your goals by optimizing cross-channel digital advertising\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#organization\",\"name\":\"Nexoya\",\"alternateName\":\"Nexoya AG\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Logo-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Logo-1.jpg\",\"width\":516,\"height\":424,\"caption\":\"Nexoya\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/nexoyacom\",\"https:\\\/\\\/x.com\\\/nexoyacom\",\"https:\\\/\\\/www.instagram.com\\\/nexoyacom\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/nexoya\",\"https:\\\/\\\/www.youtube.com\\\/@nexoya\"],\"description\":\"Nexoya is an AI-powered marketing analytics, attribution and optimization platform that helps brands maximize ROI across all digital advertising channels. By unifying data from Google, Meta, TikTok, and more, Nexoya enables marketers to attribute, predict and optimize performance, and make data-driven decisions. Securely and without cookies.\",\"email\":\"hello@nexoya.com\",\"telephone\":\"+41 43 588 00 42\",\"legalName\":\"Nexoya Ltd\",\"foundingDate\":\"2018-07-04\",\"vatID\":\"CHE-427.024.248\",\"taxID\":\"CH02030462638\",\"duns\":\"480249634\",\"leiCode\":\"5067007N8ZA0T56P1E67\",\"naics\":\"511210\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"11\",\"maxValue\":\"50\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Ebook download page - Nexoya","description":"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.nexoya.com\/it\/ebook-download\/","og_locale":"it_IT","og_type":"article","og_title":"Ebook download page","og_description":"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!","og_url":"https:\/\/www.nexoya.com\/it\/ebook-download\/","og_site_name":"Nexoya","article_publisher":"https:\/\/www.facebook.com\/nexoyacom","article_modified_time":"2021-07-22T12:15:11+00:00","twitter_card":"summary_large_image","twitter_site":"@nexoyacom","twitter_misc":{"Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.nexoya.com\/it\/ebook-download\/","url":"https:\/\/www.nexoya.com\/it\/ebook-download\/","name":"Ebook download page - Nexoya","isPartOf":{"@id":"https:\/\/www.nexoya.com\/it\/#website"},"datePublished":"2020-12-18T13:13:15+00:00","dateModified":"2021-07-22T12:15:11+00:00","description":"This Marketing KPI handbook is a tool for every Digital Marketer. Download now for free - nexoya.com. Read more about KPIs and AI in our blog!","breadcrumb":{"@id":"https:\/\/www.nexoya.com\/it\/ebook-download\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.nexoya.com\/it\/ebook-download\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.nexoya.com\/it\/ebook-download\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.nexoya.com\/it\/"},{"@type":"ListItem","position":2,"name":"Ebook download page"}]},{"@type":"WebSite","@id":"https:\/\/www.nexoya.com\/it\/#website","url":"https:\/\/www.nexoya.com\/it\/","name":"Nexoya","description":"Overachieve your goals by optimizing cross-channel digital advertising","publisher":{"@id":"https:\/\/www.nexoya.com\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.nexoya.com\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.nexoya.com\/it\/#organization","name":"Nexoya","alternateName":"Nexoya AG","url":"https:\/\/www.nexoya.com\/it\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.nexoya.com\/it\/#\/schema\/logo\/image\/","url":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2020\/03\/Logo-1.jpg","contentUrl":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2020\/03\/Logo-1.jpg","width":516,"height":424,"caption":"Nexoya"},"image":{"@id":"https:\/\/www.nexoya.com\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/nexoyacom","https:\/\/x.com\/nexoyacom","https:\/\/www.instagram.com\/nexoyacom\/","https:\/\/www.linkedin.com\/company\/nexoya","https:\/\/www.youtube.com\/@nexoya"],"description":"Nexoya is an AI-powered marketing analytics, attribution and optimization platform that helps brands maximize ROI across all digital advertising channels. By unifying data from Google, Meta, TikTok, and more, Nexoya enables marketers to attribute, predict and optimize performance, and make data-driven decisions. Securely and without cookies.","email":"hello@nexoya.com","telephone":"+41 43 588 00 42","legalName":"Nexoya Ltd","foundingDate":"2018-07-04","vatID":"CHE-427.024.248","taxID":"CH02030462638","duns":"480249634","leiCode":"5067007N8ZA0T56P1E67","naics":"511210","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"}}]}},"_links":{"self":[{"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/pages\/7637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/comments?post=7637"}],"version-history":[{"count":0,"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/pages\/7637\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.nexoya.com\/it\/wp-json\/wp\/v2\/media?parent=7637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}