{"id":13956,"date":"2022-12-21T10:45:00","date_gmt":"2022-12-21T09:45:00","guid":{"rendered":"https:\/\/www.nexoya.com\/?post_type=blog_posts&#038;p=13956"},"modified":"2022-12-21T10:51:48","modified_gmt":"2022-12-21T09:51:48","slug":"behind-the-scenes-how-did-nexoya-win-the-foodtech-award","status":"publish","type":"blog_posts","link":"https:\/\/www.nexoya.com\/it\/blog\/behind-the-scenes-how-did-nexoya-win-the-foodtech-award\/","title":{"rendered":"Behind the scenes: How did Nexoya win the Foodtech award"},"content":{"rendered":"\n<p>We are thrilled to win this year&#8217;s competition and conquer <a href=\"https:\/\/awards.loomish.ch\/?page_id=4764\">the Marketing Technology Foodtech Award 2022<\/a>!<\/p>\n\n\n\n<p>After competing with over 100 top MarTech startups, we were selected by two major industry leaders, <a href=\"https:\/\/www.lavazzagroup.com\/it.html\">Lavazza Group<\/a> &amp; <a href=\"https:\/\/www.barillagroup.com\/en\/\">Barilla Group<\/a>, for our innovation in the MarTech sector.&nbsp;<\/p>\n\n\n\n<p>All applications were thoroughly examined by a prestigious jury represented by senior leaders from many other major brands, including <a href=\"https:\/\/www.accenture.com\/hk-en\">Accenture<\/a>, <a href=\"https:\/\/news.microsoft.com\/\">Microsoft<\/a>, and <a href=\"https:\/\/www.ubs.com\/global\/en\/our-firm.html\">UBS<\/a>.<\/p>\n\n\n\n<p>In just a couple of months, after applying and competing for the prize in the &#8220;Extract value from data&#8221; category, on the 26th of October, Nexoya became an honorable winner of the Foodtech award.&nbsp;<\/p>\n\n\n\n<p>Not only are we happy about the nice new trophy that is now embellishing our office, but also about the whole experience we had participating in this award.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"769\" src=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--1024x769.jpeg\" alt=\"Foodtech-award-trophy-2022\" class=\"wp-image-13950\" srcset=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--1024x769.jpeg 1024w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--350x263.jpeg 350w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--300x225.jpeg 300w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--768x577.jpeg 768w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022--1536x1154.jpeg 1536w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-trophy-2022-.jpeg 2045w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This year&#8217;s Food Tech Award aimed to boost the development of innovative food retail solutions that would help to improve customers&#8217; shopping experience and leverage data more effectively.&nbsp;&nbsp;<\/p>\n\n\n\n<p>It was an honor to be selected as one of the most cutting-edge solutions and to do a pilot project with Barilla and Lavazza.&nbsp;<\/p>\n\n\n\n<p>And now it&#8217;s time to open up the curtains and share ten facts about what happened behind the scenes.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>10 facts on how Nexoya did win Foodtech award 2022<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"2000\" src=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN.png\" alt=\"Foodtech-award-2022-infographic-EN\" class=\"wp-image-13960\" srcset=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN.png 800w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN-350x875.png 350w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN-120x300.png 120w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN-768x1920.png 768w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN-410x1024.png 410w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-infographic-EN-614x1536.png 614w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n<p>We are excited about this experience and ready to continue challenging the status quo of Digital advertising.&nbsp;<\/p>\n\n\n\n<p>After all, innovation drives the industry&#8217;s development and helps companies be thousands of steps ahead of their competition.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"769\" src=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-1024x769.jpeg\" alt=\"Foodtech-award-2022\" class=\"wp-image-13952\" srcset=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-1024x769.jpeg 1024w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-350x263.jpeg 350w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-300x225.jpeg 300w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-768x577.jpeg 768w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022-1536x1154.jpeg 1536w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Foodtech-award-2022.jpeg 2045w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Our CEO Marco Hochstrasser joined online from the Berlin airport to find out that we won the first prize.<\/em><br><\/figcaption><\/figure>\n\n\n\n<p>And, of course, it won\u2019t be possible without our amazing team.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-1024x768.jpeg\" alt=\"Nexoya-team-picture-Belgrade-2022\" class=\"wp-image-13954\" srcset=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-1024x768.jpeg 1024w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-350x263.jpeg 350w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-300x225.jpeg 300w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-768x576.jpeg 768w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2-1536x1152.jpeg 1536w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/12\/Team-Picture-Belgrade-2.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Find more success stories and best practices with Nexoya <a href=\"https:\/\/www.nexoya.com\/case-studies\/\">here<\/a>.<\/p>\n\n\n\n<p>Text version of the infographic:<\/p>\n\n\n\n<p><strong>10 facts on How we did win Foodtech award 2022<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>20 coffees drunk<\/li>\n\n\n\n<li>More than 130 campaigns optimized<\/li>\n\n\n\n<li>Three presentations created&nbsp;<\/li>\n\n\n\n<li>One success story presented<\/li>\n\n\n\n<li>Ten highly motivated people involved&nbsp;<\/li>\n\n\n\n<li>90% more conversions achieved<\/li>\n\n\n\n<li>Five iterations of the presentation made<\/li>\n\n\n\n<li>Four rehearsals conducted<\/li>\n\n\n\n<li>Three champagne bottles opened<\/li>\n\n\n\n<li>Four months in total<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>We are thrilled to win this year&#8217;s competition and conquer the Marketing Technology Foodtech Award. Find out what happened behind the scene!<\/p>\n","protected":false},"author":4,"featured_media":13948,"menu_order":0,"template":"","meta":{"_acf_changed":false},"blog_category":[25],"class_list":["post-13956","blog_posts","type-blog_posts","status-publish","has-post-thumbnail","hentry","blog_category-performance-marketing-archives"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Behind the scenes: How did Nexoya win the Foodtech award - Nexoya<\/title>\n<meta name=\"description\" content=\"We are thrilled to win this year&#039;s competition and conquer the Marketing Technology Foodtech Award. 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