{"id":14448,"date":"2022-02-09T09:28:23","date_gmt":"2022-02-09T08:28:23","guid":{"rendered":"https:\/\/www.nexoya.com\/help\/optimization-performance-details\/"},"modified":"2023-11-08T14:55:45","modified_gmt":"2023-11-08T13:55:45","slug":"optimization-performance-details","status":"publish","type":"help_center","link":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/","title":{"rendered":"Validation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Nexoya stellt dir Optimierungsvorschl\u00e4ge f\u00fcr deine Kampagnen zur Verf\u00fcgung. Diese Vorschl\u00e4ge werden im Laufe der Zeit validiert, um deine Performance zu verfolgen und zu bestimmen, wie viel dir die Optimierung gebracht hat.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"information-displayed\"><strong>Angezeigte Informationen<\/strong>:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Dein Fortschritt in einem ausgew\u00e4hlten Zeitraum, einschlie\u00dflich der wichtigsten KPIs<\/li>\n\n\n\n<li>Performancesteigerungen dank der Optimierung<\/li>\n\n\n\n<li>Die geplanten und tats\u00e4chlichen Ausgaben f\u00fcr einen bestimmten Zeitraum<\/li>\n\n\n\n<li><strong>Budgetverteilung<\/strong> auf alle deine Kan\u00e4le<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"517\" src=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\" alt=\"Validation-of-Prediction\" class=\"wp-image-11723\" srcset=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png 1024w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-350x177.png 350w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-300x151.png 300w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-768x387.png 768w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1536x775.png 1536w, https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-2048x1033.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"how-it-works\"><strong>Wie es funktioniert<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Die Validierung ist f\u00fcr jeden Zeitraum verf\u00fcgbar, in dem Optimierungsvorschl\u00e4ge vorhanden waren. Das Ziel besteht darin, die Leistung der von Nexoya durchgef\u00fchrten Optimierung zu bewerten. Zu diesem Zweck unterscheiden wir zwischen zwei Szenarien:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#674ced\" class=\"has-inline-color\">Achieved:<\/mark><\/strong> Dies ist die Performance, die du im betrachteten Zeitraum erzielt hast.&nbsp; <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Non-Optimized: <\/mark><\/strong>Dies ist die Performance, die du erhalten h\u00e4ttest, wenn du das urspr\u00fcngliche Budget nicht ge\u00e4ndert h\u00e4ttest. Die Conversions basieren auf den tats\u00e4chlichen Marktkosten pro Conversions dividiert durch das ursprunhliche Budget. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die Validierung ist dynamisch. Das bedeutet, dass du jeden Zeitraum validieren kannst, z.B. 1 Woche, 1 Monat usw., solange es in diesem Zeitraum einen Optimierungsvorschlag gab. Die erste Woche des ausgew\u00e4hlten Zeitraums dient als Grundlage f\u00fcr die Validierung und definiert die anf\u00e4ngliche Budgetzuweisung. Wenn auf dem Bildschirm keine Ergebnisse angezeigt werden, liegt das daran, dass es keine Optimierungen gab. Wenn es eine horizontale Linie ohne Leistungssteigerung gibt, bedeutet dies auch, dass w\u00e4hrend dieser Zeit kein Optimierungsvorschlag vorlag, aber es mindestens einen Tag im ausgew\u00e4hlten Zeitraum mit einem Vorschlag gab.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"more-information-regarding-the-campaign-section\">Weitere Informationen zum Portfoliobereich<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.nexoya.com\/de\/help\/wie-die-kampagnenoptimierung-funktioniert\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wie die Portfoliooptimierung funktioniert<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.nexoya.com\/de\/help\/wie-sie-den-bereich-kampagnen-verwenden\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wie Sie den Bereich Portfolio verwenden<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.nexoya.com\/de\/help\/how-to-update-campaign-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wie Sie Portfolioinhalte aktualisieren<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Hast du noch weitere Fragen, z\u00f6gere nicht, uns zu kontaktieren. Wir helfen dir gerne weiter.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nexoya stellt dir Optimierungsvorschl\u00e4ge f\u00fcr deine Kampagnen zur Verf\u00fcgung. Diese Vorschl\u00e4ge werden im Laufe der Zeit validiert, um deine Performance zu verfolgen und zu bestimmen, wie viel dir die Optimierung gebracht hat. Angezeigte Informationen: Wie es funktioniert Die Validierung ist f\u00fcr jeden Zeitraum verf\u00fcgbar, in dem Optimierungsvorschl\u00e4ge vorhanden waren. Das Ziel besteht darin, die Leistung [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false},"help_category":[],"class_list":["post-14448","help_center","type-help_center","status-publish","format-standard","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Validation - Nexoya<\/title>\n<meta name=\"description\" content=\"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Validation\" \/>\n<meta property=\"og:description\" content=\"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/\" \/>\n<meta property=\"og:site_name\" content=\"Nexoya\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/nexoyacom\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-08T13:55:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@nexoyacom\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/\"},\"author\":{\"name\":\"Flavia Wagner\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#\\\/schema\\\/person\\\/fb4f4f140821bc939cfb344211052851\"},\"headline\":\"Validation\",\"datePublished\":\"2022-02-09T08:28:23+00:00\",\"dateModified\":\"2023-11-08T13:55:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/\"},\"wordCount\":288,\"publisher\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\",\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/\",\"name\":\"Validation - Nexoya\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\",\"datePublished\":\"2022-02-09T08:28:23+00:00\",\"dateModified\":\"2023-11-08T13:55:45+00:00\",\"description\":\"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\",\"contentUrl\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Screenshot-2022-03-18-at-14.04.30-1024x517.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/help\\\/optimization-performance-details\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Validation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/\",\"name\":\"Nexoya\",\"description\":\"Overachieve your goals by optimizing cross-channel digital advertising\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#organization\",\"name\":\"Nexoya\",\"alternateName\":\"Nexoya AG\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Logo-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.nexoya.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Logo-1.jpg\",\"width\":516,\"height\":424,\"caption\":\"Nexoya\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/nexoyacom\",\"https:\\\/\\\/x.com\\\/nexoyacom\",\"https:\\\/\\\/www.instagram.com\\\/nexoyacom\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/nexoya\",\"https:\\\/\\\/www.youtube.com\\\/@nexoya\"],\"description\":\"Nexoya is an AI-powered marketing analytics, attribution and optimization platform that helps brands maximize ROI across all digital advertising channels. By unifying data from Google, Meta, TikTok, and more, Nexoya enables marketers to attribute, predict and optimize performance, and make data-driven decisions. Securely and without cookies.\",\"email\":\"hello@nexoya.com\",\"telephone\":\"+41 43 588 00 42\",\"legalName\":\"Nexoya Ltd\",\"foundingDate\":\"2018-07-04\",\"vatID\":\"CHE-427.024.248\",\"taxID\":\"CH02030462638\",\"duns\":\"480249634\",\"leiCode\":\"5067007N8ZA0T56P1E67\",\"naics\":\"511210\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"11\",\"maxValue\":\"50\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/#\\\/schema\\\/person\\\/fb4f4f140821bc939cfb344211052851\",\"name\":\"Flavia Wagner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g\",\"caption\":\"Flavia Wagner\"},\"url\":\"https:\\\/\\\/www.nexoya.com\\\/de\\\/author\\\/flavia-wagner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Validation - Nexoya","description":"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/","og_locale":"de_DE","og_type":"article","og_title":"Validation","og_description":"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.","og_url":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/","og_site_name":"Nexoya","article_publisher":"https:\/\/www.facebook.com\/nexoyacom","article_modified_time":"2023-11-08T13:55:45+00:00","og_image":[{"url":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_site":"@nexoyacom","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"2 Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#article","isPartOf":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/"},"author":{"name":"Flavia Wagner","@id":"https:\/\/www.nexoya.com\/de\/#\/schema\/person\/fb4f4f140821bc939cfb344211052851"},"headline":"Validation","datePublished":"2022-02-09T08:28:23+00:00","dateModified":"2023-11-08T13:55:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/"},"wordCount":288,"publisher":{"@id":"https:\/\/www.nexoya.com\/de\/#organization"},"image":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png","inLanguage":"de-DE"},{"@type":"WebPage","@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/","url":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/","name":"Validation - Nexoya","isPartOf":{"@id":"https:\/\/www.nexoya.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#primaryimage"},"image":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png","datePublished":"2022-02-09T08:28:23+00:00","dateModified":"2023-11-08T13:55:45+00:00","description":"Nexoya provides optimization proposals for your marketing campaigns. These proposals are validated over time to track the optimization performance.","breadcrumb":{"@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#primaryimage","url":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png","contentUrl":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2022\/02\/Screenshot-2022-03-18-at-14.04.30-1024x517.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.nexoya.com\/de\/help\/optimization-performance-details\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.nexoya.com\/de\/"},{"@type":"ListItem","position":2,"name":"Validation"}]},{"@type":"WebSite","@id":"https:\/\/www.nexoya.com\/de\/#website","url":"https:\/\/www.nexoya.com\/de\/","name":"Nexoya","description":"Overachieve your goals by optimizing cross-channel digital advertising","publisher":{"@id":"https:\/\/www.nexoya.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.nexoya.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https:\/\/www.nexoya.com\/de\/#organization","name":"Nexoya","alternateName":"Nexoya AG","url":"https:\/\/www.nexoya.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.nexoya.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2020\/03\/Logo-1.jpg","contentUrl":"https:\/\/www.nexoya.com\/wp-content\/uploads\/2020\/03\/Logo-1.jpg","width":516,"height":424,"caption":"Nexoya"},"image":{"@id":"https:\/\/www.nexoya.com\/de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/nexoyacom","https:\/\/x.com\/nexoyacom","https:\/\/www.instagram.com\/nexoyacom\/","https:\/\/www.linkedin.com\/company\/nexoya","https:\/\/www.youtube.com\/@nexoya"],"description":"Nexoya is an AI-powered marketing analytics, attribution and optimization platform that helps brands maximize ROI across all digital advertising channels. By unifying data from Google, Meta, TikTok, and more, Nexoya enables marketers to attribute, predict and optimize performance, and make data-driven decisions. Securely and without cookies.","email":"hello@nexoya.com","telephone":"+41 43 588 00 42","legalName":"Nexoya Ltd","foundingDate":"2018-07-04","vatID":"CHE-427.024.248","taxID":"CH02030462638","duns":"480249634","leiCode":"5067007N8ZA0T56P1E67","naics":"511210","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"}},{"@type":"Person","@id":"https:\/\/www.nexoya.com\/de\/#\/schema\/person\/fb4f4f140821bc939cfb344211052851","name":"Flavia Wagner","image":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/secure.gravatar.com\/avatar\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f35d73b21a3373190fffb29083d02eef52f88441e0db7bcf5263488e978ad3ce?s=96&d=mm&r=g","caption":"Flavia Wagner"},"url":"https:\/\/www.nexoya.com\/de\/author\/flavia-wagner\/"}]}},"_links":{"self":[{"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/help_center\/14448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/help_center"}],"about":[{"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/types\/help_center"}],"author":[{"embeddable":true,"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/users\/19"}],"wp:attachment":[{"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/media?parent=14448"}],"wp:term":[{"taxonomy":"help_category","embeddable":true,"href":"https:\/\/www.nexoya.com\/de\/wp-json\/wp\/v2\/help_category?post=14448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}